Keith Richards has got bags of class
Rolling Stone Keith Richards is as wrinkly as a leather bag, which evidently makes him the perfect choice to be the new face of Louis Vuitton.
The iconic 64 year old guitarist will appear Omega Watches in magazine ads worldwide this month to push the French company’s luxe line of fancy bags and suitcases.
“Keith Richards is timeless and ageless,” said Rita Clifton, who heads the United Kingdom division of brand consultant Interbrand. “He’s lean and mean and he’s still current.”
Mick Jagger’s sideman is already gazing down on London’s New Bond St. from a Louis Vuitton billboard, photographed by famed shutterbug Annie Le Omega Watches ibowitz.
His face deeply creased, Richards is shown holding a guitar with a custom made Vuitton case for his instrument sitting behind him. “Some journeys cannot be put into words,” the ad reads.
Antoine Arnault, Vuitton’s head of communications, said the Richards ad campaign is designed to promote Vuitton’s heritage and win back older customers who lost interest as the label became more fashion oriented.
Richards plans to donate his fee for the ad to the Climate Project, launched by Nobel Prize winner Al Gore.
Most Read Most Shared 1 Sherri Shepherd hid marriage trouble: source 2 Esposito trashes ex Cooper in new book 3 Kim Kardashian celebrates Mother’s Day with North West, Kanye West 4 Elin Nordegren takes a swing at Tiger Woods in graduation speech 5 Wu Tang rapper explains why he cut off penis 6 Denzel’s dining stirs spicy fray 7 EXCLUSIVE: Britney Spears offered $12M to stay in Las Vegas 8 Dolly Parton has secret tattoos: report 9 Jennifer Lawrence: Boyfriend Nicholas Hoult is ‘a great roommate’ 10 Kim Kardashian, Kanye West’s wedding invitation revealed
1 Sherri Shepherd hid marriage trouble: source 2 Elin Nordegren takes a swing at Tiger Woods in graduation speech 3 Wu Tang rapper explains why he cut off penis 4 Esposito trashes ex Cooper in new book 5 Diane Keaton admits to eating 20,000 calories a day 6 Dolly Parton has secret tattoos: report 7 Robert Kennedy Jr. to wed actress Cheryl Hines: report 8 What health scare? Miley Cyrus hits London nightclub in skimpy bra 9 Jessica Simpson: ‘I’m still confident’with weight gain 10 LA detectives will review Mel Gibson’s tirade
Editors’ Picks Donald Sterling begs for forgiveness while slamming Magic Johnson Billionare bigot Donald Sterling is finally begging for forgiveness, saying he’s “entitled to one mistake” despite his long history of racial discrimination. But as the owner of the Los Angeles Clippers groveled for a second chance in an interview excerpted on Sunday, he managed to once again insult one of the NBA’s all time great players, Hall of Famer Magic Johnson.
Wu Tang rapper explains why he cut off penis A combination of depression, marijuana, and a book about monks and vasectomies led a Wu Tang clan affiliated rapper to cut off his penis and jump off a Omega Watches second story balcony in an unsuccessful suicide attempt.
Stars share heartfelt photos to celebrate Mother’s Day Stars took to social media to share intimate snaps and sweet messages to mark Mother’s Day on May 11, 2014.
Happy Mother’s Day! The hottest moms in Hollywood No mom jeans here! Celebrate Mother’s Day by checking out some of the hottest baby mommas in Hollywood.
Editors’ Picks North West’s adorable baby album Squeal! Forgive us while we fawn over North West who could quite possibly be the cutest baby in Hollywood! Kim Kardashian and Kanye may cop a fair bit of criticism but they certainly got it right when it came to baby North. See her adorable baby album here.
Led Zeppelin guitarist Jimmy Page receives honorary degree from Berklee College Former Led Zeppelin guitarist Jimmy Page has been honored with a doctoral degree from the Berklee College of Music in Boston.
Kim Kardashian celebrates Mother’s Day with North West, Kanye West Kim Kardashian is having a blast on her first Mother’s Day as a mommy. The reality television star, 33, posted a sweet snap of herself playing with her almost 1 year old daughter North West on Sunday.
NBC unveils fall television schedule NBC is going back to the future, betting this fall that it can recapture some its old Thursday night sitcom magic.
Jennifer Lawrence: Boyfriend Nicholas Hoult is ‘a great roommate’ Jennifer Lawrence doesn’t mind working on movies with her boyfriend Nicholas Hoult. The 23 year old “X Men: Days of Future Past” actress opened up at the movie’s New York premiere about having an on set romance.
‘Neighbors’ beats ‘The Amazing Spider Man 2′ at weekend box office Seth Rogen and Zac Efron have bested the web slinger at the box office. Rogen and Efron’s family versus fraternity comedy “Neighbors,” was the top draw for moviegoers this weekend, unseating last week’s champ, “The Amazing Spider Man 2.”
Puff Daddy receives honorary doctorate from Howard University That’s Dr. Puff Daddy to you. Sean Combs was granted an honorary doctorate on Saturday during a graduation ceremony at Howard University.
Kylie Jenner shows off new ear piercing Kylie Jenner has a new piece of body art. Jenner, 16, showed off a new cartilage piercing in a snap on Instagram.
Drag Kim Kardashian look alike wins Eurovision A bearded Austrian drag act who has been compared to Kim Kardashian, has won Europe’s biggest song contest. Conchita Wurst, whose real name is Tom Neuwirth, won the 59th annual Eurovision Song Contest on Saturday.
Maria Menounos may be heading to E! With legs like that, she’s gotta land somewhere. Word on the street is that actress turned entertainment reporter turned reality TV star Maria Menounos is in talks to join the E!
Moms on TV are going bad Mom has traditionally gotten deference and respect on television. Not anymore.
Big Sur will take your breath away It’s been called the most beautiful stretch of coastline in America. For 90 breathtaking miles, Highway 1 runs along Big Sur, part of the Central Coast of California a place of majestic redwood groves, jagged cliffs and dizzying highway vistas. It all adds up to an amazing experience that feels like stepping out of time.
The difference between bowling and pitching Disney’s “Million Dollar Arm” tells the story of the real life contest to find a Major League Baseball pitcher in the cricket fields of the Indian subcont Omega Watches inent.
New ‘Godzilla’ reflects our fears of nuclear and natural disasters He’s a 350 foot tall metaphor. The King of Monsters returns Friday in Warner Bros.’ “Godzilla,” and though he has been dormant from the big screen for a long time, one thing hasn’t changed in the 60 years since he first stomped onto the shores of Tokyo: He represents our fears of a modern world.